Johaug's Grand Comeback: A Promising Future Ahead

Johaug's Grand Comeback: A Promising Future Ahead

Originally published in Eurosport on August 20, 2024

At the age of 36, Therese Johaug's return to the world of cross-country skiing has brought a wave of excitement and anticipation. Notably, alpine skiing legend Ingemar Stenmark, a close friend of Johaug and her co-star in advertisements, wasn't the least bit surprised by her announcement. When Johaug shared her decision to return to the trails on August 7, Stenmark had a feeling it was only a matter of time.

Although they compete in different sports, both Johaug and Stenmark are celebrated icons in their respective fields. Stenmark has expressed strong confidence in Johaug's abilities, suggesting that her primary focus should be on the 50 km event at the upcoming World Championships in Trondheim this winter. He believes that her competitors may split their attention across various distances, potentially giving Johaug a distinct advantage to shine.

Earlier this year, Johaug and Stenmark teamed up for a unique commercial promoting "Sovmer" pillows, marking a rare appearance for Stenmark in the advertising realm. Stenmark is also making waves in the athletic community, recently finishing 9th at the veteran World Championships in pole vaulting.

As the announcement of her comeback resonates through the sporting world, Johaug is setting her sights high for the upcoming events, with the World Championships in Trondheim firmly in her sights.